Fundação Renova

19 – Recovery of Micro and Small Businesses

Objective of the program

Recovery of micro and small businesses in the commercial, service and production sector, located from the Fundão dam to Candonga and from Regência to Povoação, directly impacted by the collapse.

Progress of Program

Development of Productive Groups
• Sent informative videos on "Shared Economy", "Emotional Economy", "Entrepreneurship in times of crisis", "Identity", "Instagram" and "Handicraft x Artisanal Product" to the productive groups participating in the Catarse Collective Project, in partnership with the General Culture Association. This is a measure to assist while restrictions are in place due to COVID-19.
• Sent an invitation to the productive groups participating in the Collective Catharsis Project, in partnership with the General Culture Association, to participate in the International Fair of Creative and Collaborative Business (FINCC), to be held from 05/04/2020 to 05/10/2020. This is a measure to assist while restrictions are in place due to COVID-19.
• Productive groups were asked to prepare travel kits for employees of the Renova Foundation, containing products created by the groups supported by the Catharsis Collective Project, in partnership with the General Culture Association.
Action Plan - COVID-19.
• Launch of collaborative maps created for the municipalities of Mariana and Linhares with the objective of connecting customers with small and medium-sized local entrepreneurs with delivery services.
• Announcement of free online courses by partner institutions on the Renova Foundation website.
• Dissemination via WhatsApp of information aimed at entrepreneurship and online sales for resettlement families.
• Offering design services for the development of material and creation of social media posts for the affected businesses.

Development of Entrepreneurial Culture
• Mentoring for structuring of life plans related to Stage 3 of the Development of Entrepreneurial Culture Consultancy Project, in partnership with the Criare Rio Institute, for the communities of Bento Rodrigues/MG and Paracatu de Baixo/MG.
• Consultancy for structuring business plans related to Stage 3 of the Development of Entrepreneurial Culture Consultancy Project, in partnership with the Criare Rio Institute, for the communities of Bento Rodrigues/MG and Paracatu de Baixo/MG.
Development of Productive Groups
• Evaluation of pieces produced by the Productive Groups served by the project and provided feedback. The feedback refers to the stage of Meetings and Decisions of Goal 3 of the Productive Groups Development project in partnership with the General Culture Association.
• Visits were made to assist the Productive Groups. The visits refer to the stage of In-depth Immersion of Goal 1, within the project of Productive Groups Development in partnership with the General Culture Association.
• Crafts workshop with bamboo were attended by the Productive Groups. The workshop refers to the stage Vector Meetings of Goal 2 of the Productive Groups Development project in partnership with the General Culture Association.

Development of Entrepreneurial Culture
• Two collective meetings were held to structure business plans related to Stage 3 of the Development of Entrepreneurial Culture Consultancy Project, in partnership with the Criare Rio Institute, for the communities of Bento Rodrigues/MG and Paracatu de Baixo/MG.
Development of Productive Groups
• The lecture “Entrepreneurship through creative economy and associated production” was held for representatives of the participating productive groups, regarding the Awareness Stage of Goal 2 of the Productive Groups Development project, in partnership with the General Culture Association.
• A meeting was held with the “Mothers from Colina Association”, in Mariana, to diagnose and solve the group's problems. The meeting refers to the In-Depth Immersion stage of Goal 1 of the Productive Groups Development project, in partnership with the General Culture Association.

Program Definition
• The updated version of the PG019 definition document was filed in response to Resolution No. 342.
Development of Entrepreneurial Culture
• Awarded training certificates to participants from the communities of Bento Rodrigues/MG and Paracatu de Baixo/MG.
• Stage 3 presentation of the Development of Entrepreneurial Culture Consultancy Project, in partnership with the Criare Rio Institute, for the communities of Bento Rodrigues/MG and Paracatu de Baixo/MG.
Development of Productive Groups
• Product Pricing workshops were held with production groups from Mariana/MG and Barra Longa/MG, referring to the stage Goal Awareness 2 of the Productive Groups Development Project, in partnership with the General Culture Association.
• Meeting with producers in the district of Padre Viegas, in Mariana/MG, one of the stages for the formation of the Padre Viegas Collective. The meeting refers to the stage In-Depth Immersion of Goal 1 of the Productive Groups Development project, in partnership with the General Culture Association.
• Visits to the production groups FAM (Mariana Arts Fair and Studio), Movimento Renovador, Marte Fair and Mothers from Colina - Mariana/MG, with stylist and consultant Ronaldo Fraga, in order to select key products, indicate new products and establish the next steps to be developed by the groups. The visits refer to the stage Redesigning Offers of Goal 2 of the Productive Groups Development project, in partnership with the General Culture Association.

Socioeconomic Study of New Areas
Execution of 100% of technical assistance services and management training for entrepreneurs from the “New Areas”, scheduled for 2019, has not been completed. Cause: A study that will support the work of the program in the new areas was completed in December 2019. Countermeasure: Evaluate the study for possible re-planning the actions.
SEBRAE/MG Project
Consultancy services for affected businesses, involving the elaboration and implementation of action plans, preparation of technical feasibility studies and realization of situational mapping using financial reports.
Elaboration of 23 business plans for companies receiving technical assistance.
Completion of 19 assessments and/or feedback for companies receiving technical assistance.
Organization of at least 1 business formalization workshop in each territory, scheduled for 2019, has not been completed. Cause: The program's internal alignment did not provide for the planning of this activity. Countermeasure: Reschedule the actions for organizing the workshops to 2020.
Completion of business resumption activities in Barra Longa, Santa Cruz do Escalvado and Rio Doce has not been completed. Cause: Lack of time to plan and implement the business plans developed. Countermeasure: Install board to evaluate business plans and create an action plan to implement them.
Completion of 43 SEBRAE service attendances that were underway in 2018 not reached. Cause: Part of the businesses that were being attended to at the end of 2018 are still receiving support. Countermeasure: Proceed with business support.
Repair operation in Territories 3, 4 and 5 and the rest of the municipality of Linhares did not start. Cause: Territory is outside the scope of the program. Countermeasure: There is no countermeasure associated with this deviation.
SEBRAE/ES Project
Consultancy services in Regencia and Povoaçao - ES.
Management Consultancy, Design and Price Calculation of handicrafts in Regencia and Povoaçao - ES.
Consultancy services in Price Calculation in Regencia - ES.
Good Practices Course in Regencia and Povoaçao - ES.
Realization of 10 operational store assessments for businesses in Linhares - ES.
Realization of Crafts workshop in Regencia and Povoaçao - ES.
Workshop "How to Plan My Business" in Regencia and Povoaçao - ES.
"Successful Menu" lecture in Regencia and Povoaçao - ES.
“Service Quality" lecture in Regencia and Povoaçao - ES.
“Taste and Management” lecture in Povoaçao - ES.
Trip to Barreirinhas/MA and Parnaiba/PI through the “Business Mission” of entrepreneurs from Regencia and Povoaçao - ES, aiming to strengthen entrepreneurship with actions focused on commerce and local services to generate jobs and income.
Sand Harvesters and Trash Scavenger Project
Resumption of operation of sand harvesters throughout all territories scheduled for 2019 did not take place. Cause: Not performed due to the large number of sand harvesters and trash scavengers that are outside the PG019 scope. Countermeasure: Plan actions in another program or project in the field of Economy and Innovation for Sand Harvesters and Trash Scavenger that are outside the scope of the program.
Productive Groups Development Project
Meetings with the Gesteira Cooperative and the Barra Girls (Meninas da Barra) groups, in Barra Longa, to monitor their sales, difficulties encountered, planning the formalization of the business, creating a product catalog, among other activities.
The development of at least 5 productive groups, scheduled for 2019, has not been completed. Cause: Delay in the addendum process of the project’s contract. Countermeasure: Re-plan the actions from the start date of the contract.
New Business Incubation Project
Elaboration of a business model, financial plan, action plan and technical project for incubation and development of the Soccer School project associated with Clube Barralonguense in Barra Longa - MG.
19 meetings to present the project carried out by IEBT, raise awareness and understand business.
Project for the development of businesses with social impact, scheduled for 2019, has not been completed. Cause: Change in the understanding of the project's needs - business development is no longer restricted to social impact. Countermeasure: Increase the number of segments to be served.

Strategic Axis of New Business:
• The following meetings were held: “Understanding Your Entrepreneurship”, “Talking about Money” and “Planning Your Entrepreneurship” in Paracatu de Baixo and Bento Rodrigues. They are part of the 2nd stage of the Advisory Project for the Development of Entrepreneurial Culture, in partnership with the Criare Rio Institute. This delivery refers to the milestone “Completion of the 'Entrepreneurial Training' Stage, held by the Criare Rio Institute in the Consulting for the Development of Entrepreneurial Culture”.
• The meetings “Business Model” and “Uniting Forces” of the 2nd stage of the Advisory Project for the Development of Entrepreneurial Culture, in partnership with the Criare Rio Institute, were not held. Cause: Wrong completion dates on schedule. Countermeasure: Update the schedule with the new dates.

Strategic Axis of Business in Operation:
• Delivery of machinery and equipment to Mr. Clerio Vieira’s block factory in Santana do Deserto - Rio Doce. This delivery refers to the milestone “Completion of services for replacement of inputs and equipment for business in operation”.
Strategic Axis of New Business:
• The following meetings were held: “Welcome”, “Protagonism”, “Self-Awareness”, “Life and Career Planning” and “Entrepreneurial Attitude”, of the 2nd stage of the Advisory Project for the Development of Entrepreneurial Culture, in partnership with the Criare Rio Institute. This delivery refers to the milestone “Completion of the 'Entrepreneurial Training' Stage, held by the Criare Rio Institute in the Consulting for the Development of Entrepreneurial Culture”.
Only the “Welcome”, “Protagonism” and “Self-Awareness” meetings appear in the measurement report given as evidence of the above delivery. The other meetings mentioned occurred after the measurement report was prepared. Therefore, evidence of realization will only be sent in the next measurement period. Micro and Small Business Recovery - SEBRAE-ES Technical Advisory.
• The milestones for the SEBRAE-ES Technical Advisory Services package, which were foreseen and were previously reported on the timeline, were withdrawn in October. The contract with SEBRAE-ES was finalized and some of the planned activities will not be performed by the supplier. Such activities will also be removed from the Program schedule. Micro and Small Business Recovery - Sand Harvesters and Trash Scavengers.
• The milestones for the Sand Harvesters and Trash Scavenger package that were planned and previously reported on the timeline were removed in October, considering that the large number of “Sand Harvesters and Trash Scavenger” is out of scope of PG19. For this audience that is out of scope, actions will be planned within another program in the Economy and Innovation field, and the rest will be included in the actions in progress.

Strategic axis of new business:
• Awareness meetings were held with the communities of Bento Rodrigues and Paracatu de Baixo (MG) for the second phase of the Advisory Project for the Development of Entrepreneurial Culture, in partnership with the Criare Rio Institute, with the objective of inviting them to participate in the training and entrepreneurship meetings.

Strategic Axis of Restructuring Businesses:
• Participation of affected entrepreneurs from Mariana and Barra Longa in fairs and events organized by the Renova Foundation and its partners in the state of Minas Gerais to exhibit and commercialize their products, generating revenue for those affected of around R$ 12,000.
• Participation of the Bento Rodrigues Produce Association (AHOBERO) in the Retailers Super Meeting - SEVAR 2019, in Juiz de Fora (MG).
• Participation of the Bento Rodrigues Produce Association (AHOBERO) and the Gesteira Cooperative in the Ouro Preto Tourism Festival (MG).
Strategic Axis of Business in Operation:
• Delivery of 240 bags of cement, a concrete mixer, a compressor, 50 m³ of sand and 50 m³ of crushed stone for the resumption of operation of the concrete block factory of Mr. Clerio Vieira, in Santana do Deserto, Rio Doce (MG).
• Substitution of meat grinder equipment for Mr. Joubert Macario de Castro's minimarket / grocery store, in Gesteira, Barra Longa (MG).
Strategic Axis of New Business:
• Technical advisory services started for the development of 14 productive groups in partnership with the Geraes Culture Association (ACG) in Mariana, Barra Longa, Rio Doce and Santa Cruz do Escalvado in Minas Gerais.

Strategic Axis of Restructuring Businesses:
• Scope of the IEBT project - Incubation of Socially and Technologically Based Ventures - for technical advice from entrepreneurs was expanded to serve all types of businesses and 20 additional entrepreneurs were selected to participate in the program.

Strategic Axis of Restructuring Business:
• Initiation of the second phase of technical advice by SEBRAE-MG to the businesses impacted in the territories of Mariana, Barra Longa, Santa Cruz and Rio Doce, focusing on family and collective resettlement communities, to prepare projects for the resumption of activities after the inauguration of the new villages. In some cases, the work covers technical advice for immediate implementation.

Strategic Axis of Restructuring Business:
• Technical visits in Maranhao and Piaui for tourism benchmarking with the participation of members of the Regencia and Povoacao communities, municipal and state public managers and representatives of the council and the Renova Foundation.
Strategic Axis of New Business:
• An opportunity-themed meeting was held with the community of Paracatu de Baixo to present the program's proposal for the recovery and resumption of impacted micro and small businesses.
• Initiation of execution of the Renewing Futures Project, in partnership with the Criare Institute, whose objective is to enhance the entrepreneurial capacity of the collective resettlement communities: Bento Rodrigues, Paracatu de Baixo and Gesteira, aimed at a sustainable development of these territories.

• Technical benchmarking visits:
Doces do Grama Association, in Santo Antonio do Grama (MG), by the Association of Horticulturalists of Bento Rodrigues (AHOBERO);
Federal University of Vicosa (UFV), in Vicosa (MG), by those affected of the Rural Cooperative of Gesteira and Association of Horticulturalists of Bento Rodrigues (AHOBERO).
• Provided technical consultancy services to 65 ventures in partnership with SEBRAE-MG, of which 51 in Barra Longa, 4 in Santa Cruz do Escalvado, 7 in Mariana and 3 in Rio Doce.
• Initiation of the Renovando Futuros (Renewing Futures) project, in partnership with the Criare Institute. Its objective is to enhance the entrepreneurial capacity of the communities of the collective resettlement of Bento Rodrigues, Paracatu de Baixo and Gesteira, aiming at the sustainable development of these territories.
• Finalization of the individual consultancies "Diagnosis of a SEBRAE Shop" in Regencia and Povoacao (ES) for the renovation and improvement of public spaces and tourist attractions.
• Initiation of consultancies for groups of artisans from Regencia and Povoacao (ES) aimed at the creation of a collection of pieces.

Lectures and workshops were held to strengthen the gastronomy and handicraft of the river mouth region - Strategic Axis of Restructuring Businesses.
A consultancy was hired to develop an entrepreneurial mindset in the population of Bento Rodrigues that will be resettled - Strategic Axis of New Business.
Completion of the Empower Project in partnership with the General Culture Association in Barra Longa - Strategic Axis of New Business.

Completion of the project to strengthen the productive Embroidery groups of Barra Longa and Cooperative of Gesteira, in partnership with ACG.
Completion of the process for hiring a technical advisor for new areas. (start date depends on the results of studies).

Presentation with the theme "Competitive Crafts", in partnership with Sebrae-ES. The event took place on 01/29 in Povoacao and 01/30 in Regencia.

Participation of the Embroidery Girls at the 29th National Crafts Fair, from 12/4 to 12/9, where the embroiderers of Barra Longa promoted and sold their products.

Initiation of technical advisory activities for the recovery of micro and small businesses in Regencia e Povoacao (ES).

There were no relevant facts to report to the external public in October.

In September, there were no relevant facts to report to the external public.

In August, there were no relevant facts to report to the external public.

The Technical Advisory Body started its work for the recovery of micro and small businesses in Mariana.

On June 11, a new supplier was contracted by the Renova Foundation to deliver the shackles, which were delivered on the 20th of the same month. The renovation activities at the Shackle Factory’s are expected to be completed in July.

Negotiations began on the recovery of micro and small businesses in the municipalities of Barra Longa, Rio Doce and Santa Cruz do Escalvado, after Sebrae MG was contracted. After defining strategies for this work, the Renova Foundation authorized the initiation of activities, on May 22.

The first action was an individual conversation with each microentrepreneur that was directly affected by the collapse of the Dam. These were led by Sebrae teams and the Renova Foundation’s Micro and Small Business Recovery and Social Dialogue Program. The goal of the meeting was to present the project and encourage entrepreneurs to participate. After this first contact, should the microentrepreneur accept the consulting proposal, a business recovery plan will be set in motion.

The Embroiderers of Barra Longa (MG) participated in the 45th Sao Paulo Fashion Week through creations by Ronaldo Fraga. The designer visited the craftswomen of this community and invited them to portray the gardens of the place. The members of the cooperative Meninas de Barra Longa created applications that resembled plants and flowers and they portrayed some families who used to live in the community. The General Cultural Association (ACG) and the Renova Foundation organized this alliance between Ronaldo Fraga and the embroiderers.

The Renova Foundation also signed another partnership with ACG to support the cooperatives in Barra Longa throughout 2018.

Also completed in April was the renovation of the Barra Longa shackle factory, in addition to the delivery of the community garden in Povoacao.

Alignment meetings were held to mobilize the community and the Brazilian Support Service for Micro and Small Enterprises (SEBRAE-MG) in its technical support activities to affected micro and small businesses in the Resettlement area and Axis 1.

The team responsible for the reimbursement of tools and materials to those affected, whose productive activities were compromised, continued with the pending requests and attended to new request.

The Brazilian Support Service for Micro and Small Enterprises (SEBRAE-MG) has been contracted for the recovery of Micro and Small Businesses impacted by the dam collapse.

The impacted micro and small businesses continued to be attended to individually through emergency processes such as the anticipation of indemnity and the reimbursement of bills.

The team responsible for the reimbursement of tools and materials to those affected, whose productive activities were compromised, continued with pending requests and attended to new request. So far, 155 deliveries were made of equipment and inputs to resume economic activities.

In January, the program’s team set up a task force to expedite processing and review rejections of previous support requests to address the old demands by impacted entrepreneurs. A total of 56 cases were reopened or indicated by the Territorial Dialogue team, of which 22 had to do with micro and small businesses that were affected, related to cases such as advance indemnity payments, reimbursement of invoices/expenses in addition to emergency aid and reimbursement of tools and materials.

The program’s team is studying possibilities to continue the actions carried out by the General Culture Association (ACG) within the Empoderar project, which aims to provide the town of Mariana (MG) and the Mariana Passagem district with new perspectives for development and job creation and income, through Tourism, an industry that had significant weight in the local economy before the Fundao dam collapse.

In December, the affected micro and small businesses continued to be attended to individually through emergency processes such as the anticipation of indemnity and the reimbursement of bills.

The team responsible for the reimbursement of tools and materials to those affected, continued with pending requests and attended to new request. The delivery of materials reaches 93% of the total registered and updated number.

Also, during this period, a meeting was held with the Association of General Cultures (ACG) to align the projects for the formalization of the sewing groups of Barra Longa and Gesteira, in Minas Gerais. The latter, referring to the purchase of material and equipment for the development of cooperatives in the region.

In November, individual emergency assistance to the affected micro and small businesses continued through processes such as the anticipation of indemnity and the reimbursement of bills. The team responsible for the reimbursement of tools and materials to the people whose productive activities were impacted, continued with the pending requests. 98% of the total registered materials were delivered.
A meeting with Sebrae-MG discussed the final aspects of the work proposal for the Micro and Small Business Recovery program, with the objective of contributing to the reestablishment of businesses in the Doce River region, generating employment and income for families impacted by the Fundao dam collapse. The team of this program, together with the Registration team, held the first meeting of the working group that aims to structure micro and small entrepreneurs and design possible strategies of service, considering the assessment results collected by the first Integrated Registration campaign.

The team responsible for the reimbursement of tools and materials followed up on the negotiations. The total amount of materials that were delivered reached 97% of the total amount registered.

A meeting was held with the embroiderers of Barra Longa and ACG Consultoria. The meeting aims to qualify the workforce and entrepreneurship in general, attending the areas of marketing, packaging and new production techniques.

The registration team presented the Micro and Small Business Recovery Program team with the Assessment Reports - 1st Integrated Registry Campaign. The results are directly related to the program's development and strategy regarding the recovery of affected businesses.

The team responsible for reimbursement of emergency tools and materials followed up on the negotiations of the affected parties.

A meeting was held with the embroiderers of Barra Longa (MG) to meet the request to provide fabric for sewing. The program also proposes to offer specialized consulting in handicrafts with the objective of qualifying the workforce and entrepreneurship in general, attending the areas of marketing, packaging and new production techniques.

Renova defined partnerships with the Institute Euvaldo Lodi (IEL) in Espirito Santo and the Sebrae locations in Minas and Espirito Santo to provide technical support to impacted micro-businesses. This work is to begin still in 2017 and will be extended to the post-resettlement period.

The team responsible for reimbursement of emergency tools and materials followed up on the negotiations of the affected parties and on the supply of requested inputs and materials. This service represents the conclusion of 96.4% of the processes that were opened.

In a meeting with the sand fishermen of Governador Valadares (MG), the construction works for the region were presented along with the Mediated Indemnity Program and the Registration Program.

The Economy and Innovation team participated in a meeting with the Brazilian Support Service for Micro and Small Enterprises (Sebrae), in Colatina (ES), to evaluate perspectives for joint action among institutions in order to carry out reparatory and compensatory actions in the municipalities along the Doce River basin in the state of Espirito Santo. Sebrae-ES presented a proposal for the qualification process of the affected business establishments. In the meeting, it was agreed to create two working groups with representatives of Sebrae and the Renova Foundation.

The team responsible for reimbursement of emergency tools and materials followed up on the requests received during the informative session, organized by the Dialogue Program in the region of Santa Cruz do Escalvado and Rio Doce, in Minas Gerais.

The deliveries of inputs and materials requested by affected parties continue. This service request indicator now reaches 96% of the opened processes.

In June, the team responsible for reimbursement of emergency tools and materials participated in an informative session, organized by the Dialogue Program in the region of Santa Cruz do Escalvado and Rio Doce.

The deliveries of inputs and materials requested by impacted companies are in progress. This service request indicator now reaches 94% of the processes opened.

New financial aid cards were sent to rural producers in Barra Longa, Santa Cruz do Escalvado and Mariana (MG), based on requests raised by the Social Dialogue program.

The Renova Foundation accepted new cases of emergency aid for the productive activities of the communities of Barra Longa, Santa Cruz do Escalvado and Mariana, based on actions also directed by the Social Dialogue team.

Further delivery of tools and supplies, which had not been previously acquired or purchased due to non-compliance with the technical specifications indicated by those impacted.

Emergency measures, such as the purchase and delivery of equipment for merchants, continue in the municipalities of Mariana and Barra Longa (MG), following the same parameters of the previously executed cases. This is still necessary because some cases started in 2017. Completion is expected by 06/30/2017.

Emergency actions are still being completed and some new cases were initiated in 2017 in the municipalities of Mariana and Barra Longa (MG). The main actions are the purchase and delivery of equipment, following the same parameters as previously finalized cases.

The inventory of the operational status of the micro and small businesses and entrepreneurs in Mariana (MG) has begun, after the emergency recovery and the completion of the process in Barra Longa. In addition, the Renova Foundation has hired an expert in strengthening micro and small businesses.

This month, the emergency action assistance for Barra Longa/Candonga (MG) and Mariana/Paracatu (MG) has been ended. The reconstruction process has begun - the first phase of the project includes the documentation of the shackle factory and the inventory of the operational status of the micro and small businesses. Both actions have been completed and took place in Barra Longa (MG), after the emergency recovery. Moreover, as part of the work for promoting small businesses and together with the tourism program, the Summer Project of Regência and Povoação (ES) was supported.

This month the emergency actions, part of the planning made for Barra Longa/Candonga and Mariana/Paracatu, were continued. The first check payments were processed for the Association of Fishermen in Regência (ES), as well as the check payments for the sand fishermen. As part of the actions for promoting small businesses, the New Year's Eve event of Regência and Povoação in Espírito Santo was sponsored, together with the tourism program. In Barra Longa (MG), the service and support for local business and their owners was transferred to the service centers.

Continuation of the check payment process of the Association of Fishermen in Regência (ES), and also of the sand fishermen, besides the initiation of the buying process of the nightclub “Danceteria e Barzinho" in Barra Longa (MG).

In October, the financial aid process was completed and the process of check payments for the Association of Fishermen was started, both in Regência (ES), as well as the continuation of the process of check payments for the Sand Fishers.

In the month of September, a study was done regarding the merchants indirectly impacted in Barra Longa, as well as the continuation of the execution of the planned actions in Barra Longa/ Candonga and the financial aid process for Regência.


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